Unrelentingly Emotional Polar Bear Video

The polar regions are shrinking. Whether or not this will destroy humanity is debatable. What’s not debatable is that it will destroy polar wildlife. Usually, I cringe at these types of melodramatic PSAs. But this one cut right through my smirking asshole ad guy cynicism, for some reason. Probably the goddamn Radiohead.

Website: Save The Arctic.

Read more: http://buzzfeed.com/copyranter/unrelentingly-emotional-polar-bear-video

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